Words. Slippery suckers. You would have thought putting them in a sentence was easy, bit like making pasta with a tomato sauce. Just throw all the ingredients together and that’s it, right? Like any self-respecting cook will tell you, nothing could be further from the truth. Whilst the ingredients may be simple, the result is quite an artform. It’s memorable, emotional, and truly delicious.
I create brand infused copy that oozes with your personality and passion, and connects with your ideal clients every single time. The result? Legions of fans, followers and advocates who want to buy whatever you are selling.
How does this magic happen? Through my creative suite of services that uncovers your brand and puts in square in the spotlight for all your customers. Brands are built to shine, so don’t hide yours under a rock.
“Becky has helped me craft my messaging to suit my personal brand and attract my ideal clients, with powerful copy and keywords. Gone above and beyond my expectations. I would recommend Becky to anyone looking to create powerful marketing and branding.”
Services:
BRAND FOUNDATION:
A brand is much more than just a logo. It’s a collection of ingredients that gives your brand a unique voice and personality. But what happens if you haven’t a clue what these are in your brand? I’ll uncover the framework of your brand and build you a brand foundation book, your bible, that pinpoints and documents everything so you’ll never have to wonder again.
BRAND COPYWRITING:
Website copy, social media posts, email campaigns, online newsletters, blog posts, packaging, brochures, banners, online, offline, the list goes on. Anywhere you want words to appear, I’ll craft you personality infused copy that creates connections, activates feelings and ultimately works for you. Brand copywriting is the foundation of all great brands, including yours.
BRAND SOCIAL MEDIA MANAGEMENT:
Need someone to tend to your brand daily? To feed, water and help it to grow organically. Sure thing! I’ll create branded copy for your social media platforms, and take care of everything else, from answering your customer queries and engaging with your followers, to organising your social media calendar and campaigns, all whilst ensuring it’s on brand and in-line with your strategy.
Warning signs that your Brand and Copy are holding you back.
One of the biggest questions is how do you know if you need my help? It’s a good question, as often the signs are not obvious. These are just some of the warning signs that your brand and copy are holding your business back.
You need my help if you…
Have tongue-tied-itis. Sitting down to write copy for your business is your worst nightmare. You find yourself spending hours scrolling through social media procrastinating about writing, followed by starring at a blank page, interspersed with making numerous cups of coffee that you don’t drink.
Are stuck in limbo, spinning your wheels, not making any forward progress. Sales are stagnant and you rely on the same customers to keep your business going. Why aren’t your ideal clients banging on your door?
Consistently attract the wrong type of clients (and then feel the pressure to work with them as there seems to be a scarcity of work available, right? Not so!).
Feel that your brand, business, or enterprise is not reaching its full potential. Your spider sense is tingling with that nagging feeling that it could be better somehow? Something is not going right…
Loathe sending pushy cold emails asking people to buy. You’ve tried selling this way and hate it. You’re positive that it should be effortless and organic, with the right people finding you at the right time.
Are highly secretive, unintentionally. Everything you do is hush-hush. The story about your brand and business is top secret (shhhh!) and you don’t tell anyone about your USP or brilliance. People will just find you right? (that’s the sad bit. Unfortunately not.)
Feel exhausted from trying to juggle it all. You’re trying to run your business and promote yourself and talk to your customers and order inks for the printer and schedule your Zoom calls and water the office plants. There is never enough time to do everything, let alone make sure you copy is on brand and wonderful.
If any of these situations sound familiar, then I can help you remedy them. It all starts with a simple hello. Let me help you to tell your brand story in your words, whilst you sip hot coffee and browse social media, effortlessly connecting with new clients who line up at your door. Exhausted? No, you are thriving!
“I loved working with Becky. She took the time to deep dive into my business, learn my ideal clients - and more importantly she made it a point to nail down my branding and voice! I couldn’t have written my profile without her.”
Tell the world your story
The secret to speaking to your customers is (whispers) is to be you. Your brand.
Be Branded.
Harness the power of your brand. Your brand is made up of multiple branding ingredients, that when used in unison create a stoppable brand that can achieve whatever it wants to. What will you do?
Be Brilliant.
Showcase your brilliance of your brand to your ideal clients through stories and content that weaves a tale about your journey together with the promise of where you are going. Invite your customers to be part of your story. What will you share?
Be You.
No other brand can copy your story. Like a fingerprint, it’s unique to you and no-one else. To stand above the noise in today’s modern world, tell your story, in your own words and be unashamedly you. What will you say?
“Becky has been a delight to work with, it’s very clear she has a strong work ethic and values integrity. She is personable, incredibly helpful and generous with her time. She takes the time to listen and understand, as well as helps you create clarity with what you offer and to whom. ”
Let’s get the right words working for you.
Let’s find the right words for you and whip them into shape. Get them looking sharp and doing their job; finding the right customers for you who want to buy whatever you’re selling. Drop me a line, say hello and together let’s get you branded and brilliant!
READY TO BE BRILLIANT?
Get in Touch
